About this beer

When AB InBev looked at how India drinks beer, it saw a market that leans strongly towards fuller, stronger lagers. Its answer, in 2012, was Budweiser Magnum: a beer built for Indian tastes but carrying the Budweiser name and the 'Premium International Beer' tag on its label. It is brewed in India, and the 330 ml bottle is the most compact way to enjoy it.

Pour it into a chilled glass and you get a deep golden beer with a dense head. The palate is broader and maltier than standard Budweiser, with notes of caramel and toasted cereal, a light hop bitterness and a smooth, gently warming finish. The smaller bottle is a good fit for those who want the richer flavour of a strong beer in a sensible serving, and it sits neatly on a dinner table next to a plate of something spicy. A dependable option for hosts stocking a range for guests with different preferences.

Key facts

• India-specific strong beer from the Budweiser family, launched by AB InBev in 2012
• Labelled 'Premium International Beer' on the Indian pack
• Malt-forward with a smooth finish; stronger than regular Budweiser
• Available in 330 ml and 650 ml bottles and 500 ml cans

Tasting notes

Aroma:

toasted malt, light caramel, faint hops

Taste:

rich malt, caramel and cereal, balanced bitterness

Finish:

smooth, lightly bitter, gently warming

Serve

Serve well chilled at 4-6°C in a chilled glass.

Food pairing

Pairs well with chicken tikka or Chinese-Bengali chilli chicken, and with a pepperoni pizza.